Royal Philips, a global arm of Philips in health technology, has appointed Mohammad Mostafa as its Health Systems general manager for Middle East and Turkey.
Mostafa will lead Philips’ healthcare business in the region as the company continues to drive a value-based approach towards healthcare.
With a strong focus on integrated healthcare solutions, Mostafa takes on the responsibility of Philips healthcare’s success and growth in 15 markets across the MET region. He will continue to be based in Saudi Arabia and will report to Ventricelli, Philips MET CEO.
On his appointment Mostafa said: “At a time when the world is facing its toughest ever healthcare challenges, I am honoured to take up my new role. As a leading health technology company, it is our purpose to improve people’s health and well-being through meaningful locally relevant innovations. Driving the business within each country from the region to constantly fulfilling this purpose will be my number one priority. I will be working closely with all our teams and customers to ensure that our integrated healthcare solutions continue to drive the shift towards value-based healthcare – a system that aims to increase access to care and improves patient outcomes at a lower cost.”
Mostafa has been leading Philips in Saudi Arabia for the last five years where he led the business to outperform the market.
He joined Philips in 1998 and has held several roles throughout Africa and in the Middle East during his 22-year tenure.
As GM of Philips Healthcare Egypt / North East Africa, he achieved phenomenal business success across the countries. Mostafa holds two masters degrees in Systems and biomedical engineering as well as in business administration.